About heights wellness retreat franchise
A franchise wellness platform Built for Modern Living + Longevity
Heights Wellness Retreat Franchise is a lifestyle longevity brand designed for how people approach wellness today in the evolving health and wellness landscape, proactively, consistently, and as part of daily life. Rather than positioning wellness as an occasional luxury, the brand is built around accessibility, frequency, and meaningful results.
By combining wellness technologies such as Cryotherapy, Lymphatic Drainage, Red Light Therapy, massage therapy, and advanced skincare, under one roof, Heights Wellness Retreat offers a full-stack approach to recovery, stress management, and self-care. This integrated model allows guests to build routines that support how they feel and function, not just how they relax.
For franchisees, this creates a business rooted in recurring engagement and long-term relevance within the rapidly growing global health and wellness economy.
A founder-led Wellness Brand with a Proven Foundation
Heights Wellness Retreat Franchise evolved from Massage Heights, a concept founded by Shane Evans in 2004. What began as a mission to make professional therapeutic services more accessible grew into a nationally recognized wellness franchise system spanning more than 100 locations.
Shane’s original vision was simple but powerful: wellness should be approachable, consistent, and part of everyday life, not reserved for special occasions. That philosophy shaped the brand’s early success and continues to guide its evolution in today’s wellness landscape.
As consumer expectations expanded beyond massage and skincare alone, the brand evolved to meet them. Heights Wellness Retreat Franchise represents the next chapter, a model that blends modern wellness technologies and hands-on care and a membership-first approach designed for lifestyle longevity and recurring wellness routines.
Built on franchise experience, focused on the future of wellness
With more than 20 years of franchising experience and a seasoned leadership team, Heights Wellness Retreat Franchise pairs entrepreneurial support with a forward-looking, membership-based wellness model. The brand continues to adapt alongside consumer behavior, selecting services and experiences that support real-life wellness routines.
This evolution is not about chasing trends, it is about building a wellness brand designed for long-term relevance in a category where consistency and credibility matter.
For owners, that means joining a proven wellness franchise system with a clear vision for where wellness is headed.
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2004We founded our first location in San Antonio, Texas, with a goal to provide professional, convenient, affordable massage services.
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2005Our first franchised Retreat opened in San Antonio, Texas.
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2007We opened our first franchise Retreat outside of Texas in Des Moines, Iowa.
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2009Our first international license was awarded in Canada.
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2010We were named the 11th fastest-growing franchise according to Franchise Times magazine’s “Fast 55” and were ranked number 451 by Entrepreneur magazine’s “Annual Franchise 500.”
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2012We were named in Franchise Times magazine's Next 300 list.
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2013Massage Heights was named one of the Franchise Business Review’s “Top 50 Franchises to Own.” Founder Shane Evans appeared on CBS’s Undercover Boss. Our 100th Retreat opened.
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2020We reached 100+ Retreats nationwide and began expanding our menu of therapeutic services.
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2023We celebrated another year of record revenue for the brand. The highest average unit volume (AUV) in company history.
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2024Massage Heights marked its 20th anniversary with an exciting rebrand, unveiling its evolution into Heights Wellness Retreat Franchise.
Heights Together
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$1M+
Average Unit Volume (AUV)*
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100+
Heights Locations & Growing
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95%
Customer Retention Rate
We Transform Lives with Wellness
While our name has changed, our mission to transform lives with wellness has not. Our passion is empowering people to be unstoppable. Being unstoppable is more than a mantra—it's our driving force. It reflects our commitment to resilience, innovation, and growth to empower more than our guests and members—we're also focused on empowering our franchisees and their teams.
Our core values continue to propel us forward. Every decision, move, and change we make is driven by these values:
- Anything Is Possible: We embrace a mindset of limitless potential, empowering growth and transformation.
- Purpose Over Pride: We focus on the mission and team above individual ego, fostering collaboration and shared success.
- Fiercely Obsessed with Success: We are results-driven, passionate about excellence, and dedicated to empowering our community to achieve their goals.
- Lead With Heart: Compassion and care guide every interaction, building strong relationships and thriving communities.